why does this SEO consulting firm offer training?

Your company can save a great deal of time and money and get better results
when you are armed with the knowledge required to get the
best possible performance from your web site.

One of the most common and difficult hurdles we encounter when a prospective client approaches us for help is that their website has not been created to support their goals. Too often, the website has fulfilled a designers vision or implemented powerful software, without sensitivity to site's ability to perform it's core mission: marketing!

After all, what good is a snazzy web site if customers cannot find it?

True optimization and internet marketing are most often challenged due to web site structure, design, etc. This is often disheartening for clients to hear after they have hired even the top-tier design, media and development firms at top dollar, only to find out that the  firm's version of "optimization" is far from one that will deliver results, often due to lack of knowledge. (I know because their clients come to me when they, or more importantly their customers, can't find their site on Google, Yahoo or other key search engines). 
You don't know what you don't know until you learn it.
That is where Karner Blue U comes into the picture!

Websites are now considered to be one of a business' most vital marketing tools. As a marketing firm, first and foremost, Karner Blue Marketing is not focused on selling you a website or manipulative link strategies, but rather helping you manage your site as an asset that will support your business goals.

As a 12 year veteran E-Business strategist, marketing director, website designer / creative director, project manager and internet marketing consultant, my intimate understanding of the website planning, design and content writing and population has enabled me to help countless businesses "fix" their website so we can make the changes necessary to achieve search engine rankings, reach target customers, convert visitors and achieve measurable results. Karner Blue U is designed to help businesses like yours Build a Better Website and Understand Internet Marketing with training seminars, classes and workshops.

After 20 years (+ a few) of traditional, integrated marketing experience including the experiences I've gained in working with each and every client of my award-winning marketing firm Karner Blue Marketing, I've discovered how much I enjoy sharing my knowledge with entrepreneurs, website designers, web copywriters, developers, consultants, marketing directors and company presidents. As a result, I've decided to launch Karner Blue U to help businesses of very size optimize their assets.
 

Some SEO firms WANT you to be "in the dark"
so their services are more attractive.

I want you to be INFORMED!
regardless of whether we ever have the
opportunity to work together. 

Rebecca Murtagh

Chief Strategist, Consultant Trainer and Professional Speaker

So, reduce your learning curve with our Training Seminars and Workshops!

Anyone that has attempted to search engine optimize their website or manage their Google Adwords or Yahoo Search Marketing pay-per-click Internet campaigns will tell you that it is harder than it looks and that the SEO and SEM learning curve is steep. In fact, if you are like most of our clients, you've been trying to improve search engine rankings and using Google Adwords, Yahoo Search and other pay-per-click programs to drive traffic to your website for some time, even years.

There comes a time that the education and suggestions that Google offers you is just not enough to get you the results you need. Google has a vested interest in you spending. Your main objective should be to improve visiblity to entice customers to click to your website and buy whatever you are selling for the lowest cost of acquistion possible as to increase ROI.

Sure, you can buy dozens of SEO books and read "how to" guides, but that approach can take months...and by the time you've figure it out, the entire search engine landscape has changed. We know this because Karner Blue Marketing's "White Hat" PROVEN METHODOLOGY has been developed and successfully deployed over many years, delivering results over and again amidst many Google algorithm changes and emerging trends.

It is easy for new SEO webmasters and marketing professionals to become confused or misguided to do things that could actually work against the intended outcome...improved search engine ranking on Google, Yahoo and other search engines.

Benefit from proven expertise.

Learn from seasoned search engine marketing pro Rebecca Murtagh in a small group, specifically designed to facilitate the most powerful, relevant and beneficial learning environment possible.

You want to do your own SEO but need to learn the basics, fast!

Perhaps your current SEO firm isn't delivering results.

Perhaps you've decided to develop SEO skills in-house.

Or, perhaps you simply want to make your website designs or copy more search engine friendly, but you just can't afford to wait for the many months required to learn, test and implement. 

No matter what your motivation, you will find Karner Blue U's SEO training invaluable. Learn proven methods and industry best practices that work, no matter how often the search engine algorythms change. Learn how to optimize your website for search engine performance.

Learn Today, Implement Tomorrow!
Karner Blue U SEO Training & Workshops
are powerful, relevant and easy to implement, regardless of:

-  what level of expertise you have...
professional designers, programmers, webmasters, small business owners, solo entrepreneurs, bloggers, even website beginners find our methods easy to grasp and implement once they've been shown how!

-  how big (or small) your website is...
whether you have a simple 5 page website or a 5,000 page catalog ecommerce store, will benefit from our straightforward approach.