Guide to Google+ For Business

Google+ For Business Social Media Platform Is Now Available

Just a few months after Google+ for people was launched, Google has launched Google+ for Businesses. Now, Small Businesses to Enterprise businesses can use the Google+ social media platform to engage with customers, vendors, investors and media.

Learn how Google+ Circles and Social Media facilitates relevant conversation with each audience.

View Google+ Video, From Google:

How Could Google+ Benefit Your Business?

  • Enable you to customize social conversation, promotions, video, content, publications as well as solicit feedback.
  • Google+ Business profiles will provide a search-friendly social-media profile to further engage with customers, vendors, media and brand advocates.
  • Engage in more lengthy, relevant conversations with specific audiences according to their interests (via Circles).

 

 
How Do Google+ Circles Work?

Learn more about how to begin using Google+ for yourself or business:

Go to Google+

 

 

Albany NY Firm Celebrates Ten Years in SEO, Digital Marketing, Social Media

Albany Firm Celebrates 10 Years of SEO, Web 2.0, Social Media, Digital Marketing ServicesKarner Blue Marketing Celebrates 10 Years in Business!

August 2011

Karner Blue Marketing LLC, a world-class digital marketing firm headquartered in Albany, New York State’s Capital District Region, also known as “Tech Valley” is celebrating its tenth year in business.

Started in 2001, Karner Blue Marketing has evolved to become one of the most respected, ethical firms in the search engine, social media, web 2.0 and digital marketing space.

“This firm has evolved quite a bit since its inception in 2001″, says Founder, Chief Strategist and President Rebecca Murtagh, “we have built relationships with our clients by providing ethical services that deliver results”.

Karner Blue Marketing began as a generic marketing firm that approached everything from brand development, website and application development, media buys, SEO, PR, and everything in between. In 2006 Rebecca decided to eliminate custom development, website design, programming and the traditional media services to focus on digital marketing. “I found from working with our largest clients and some of the finest advertising agencies in the world serving them, that it was in our client’s best interest to represent the client and help them get better results, regardless of who designed and built their website. We provide e-buiness strategy, website usability, SEO, social media, web 2.0 and conversion consulting services that enhances the design from top agencies and designers to elevate performance and ROI of each client’s invesment. We support C-level executives and managers leverage their digital presence more effectively because we don’t present a competitive threat to their vendors…which makes for a much more collaborative, productive relationship for all,” explains Rebecca Murtagh.

Karner Blue Marketing offers consulting services and training to clients in North America and beyond.

Google+ Not Open for Business…Yet

Google+ (Google Plus) Social Media Platform Is Not Yet Open For Business Profiles

5 Steps You Can Take to Prepare Your Business for Google+Google for Business

Google+ for business will experience an even slower, more controlled release than Google+ for individuals. As Google phases in Business Profiles, many are speculating on what functionality the search giant will offer to differentiate from the Facebook business experience.

Google+ Wants to Replace Facebook Business Pages

Designed to go head-to-head with Social Media platform Facebook, where businesses create pages, stores and communicate with customers, Google+ for business is inevitable.

Prepare Your Business to Benefit from Google+ Social Media Platform

Create a personal Google+ account for yourself and become familiar with features that will benefit your business, once Google+ does begin accepting branded, business profiles, which include:

  1. Create Google+ Circles to manage and segment profiles of customers, competitors, industry thought-leaders, media, etc.
  2. Begin inviting your friends, connections and followers Facebook, Twitter, Linkedin to join you on Google+, to facilitate later introduction of business profile.
  3. Posting messages to select Google+ Circles
  4. Monitor posts of competitors (in Google+ Circles)
  5. Add a Google +1 button to your website.

Google+, Google Search and Your Business

As a dominant player in Search, you can expect Google to leverage Google+ in calculation in organic search results. Regardless of what type of business you are in, if you are competing for new customers, Search, and Google will play an important role in any proactive digital marketing strategy.

Be sure to +1 this post! (thank you : )