Karner Blue Marketing in 2004

JANUARY 2004 – Happy New Year!Click Here to access our January email newsletter article about the Google Florida update and how search engine optimization influences your websites performance.

Click Here to access our January email newsletter article about the Marketing Makeovers . . . is it time for yours?!?

MARCH 2004
Rebecca Murtagh, Founder and Chief Strategist of Karner Blue Marketing invited to speak at National Tech Forum at the Fairmont, New Orleans, LA.

The ALTA, American Land Title Association Tech Forum is ALTA’s annual spring meeting focusing on technology in the title insurance industry. Speakers from Fannie, Freddie, MBAA, MERS, national and regional title underwriters, agencies of all sizes and scopes of business, county recorders, plus the brightest industry experts in technology, management, marketing, human resources, and title operations provide top-rated general and educational sessions.

APRIL 2004
Rebecca Murtagh, Founder and Chief Strategist of Tech Valley company, Karner Blue Marketing will speak at AdFacs Business Expo – “A Festival of Business Knowledge” in Albany, NY. Rebecca’s seminar, titled “If you Had a Million Dollars” focuses on how $1 million dollar websites are built and how to leverage those tactics and industry best-practices to an e-business environment of any size.

For more information on this AdFacs seminar,
>Click Here

MAY 2004
Karner Blue Marketing joins Union College Incubator program, “U-Start”.

Karner Blue Marketing has joined the U-Start incubator, located in Schenectady, NY to enable Karner Blue Marketing to better serve it’s Tech Vally clients while expanding it’s local presence. Karner Blue Marketing will continue to work with companies outside the capital region, in fact some of our most interesting inquiries to date have come to us from outside the area” said Rebecca Murtagh, founder and chief strategist of Karner Blue Marketing, “but having made numerous contributions to the Tech Valley iniative in it’s early days and a sincere desire to become more connected with the entrepreneurs of the area, this will help us continue to connect with the professional community in the region. The resources available to incubator participants will inherently support our marketing strategy and we are delighted to be here”.

July 2004
Rebecca Murtagh, founder and chief strategist of Karner Blue Marketing of Albany, NY has been invited to return as one of the Web Marketing Association’s “WebAwards” distinguished expert judges. The competition judges website submissions from over 78 categories of websites built for industry, government, not-for-profit among others. “WebAward” entries are submitted by interactive agencies, website owners, or in-house marketing and e-commerce departments from more than 19 countries worldwide.

September 2004
Karner Blue Marketing Provides Website Optimization, Marketing and Search Engine Seminars and offers them to area businesses.

Learn how to make the most of your online investment with seminars about:

  • Integrating on and offline marketing efforts
  • Optimizating your website for search engine performance
  • Measurement and Improved Conversion of Website Visitors to Customers
    and much more!
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    December 2004
    Karner Blue Marketing hosts it’s first Holiday Open House in conjunction with the U-Start Incubator Open House on December 16, 2004. Local businesses, media, clients and vendors were present to celebrate the holidays while Karner Blue Marketing welcomed clients and vendors with champagne and light fare to show appreciation for their support during the past year.

    December 2004
    Karner Blue Marketing donates CD Cover and insert design and marketing services for Christian Music CD “24/7” to be released by worshipteam.org, a ministry of Grace Fellowship Church in Latham, NY. The CD will be released in February 2005.

    December 2004
    Tech Valley marketing firm, Karner Blue Marketing launches its January series of Website and Search Engine Marketing Seminars comprised of six sessions slated to take place January 11 – January 20 at Karner Blue Marketing’s Schenectady office. Karner Blue is located at the Union College U-Start Incubator, 2 Nott Terrace (corner of Nott Terrace and Union Ave) in Schenectady, NY. These seminars are free to Karner Blue clients and also open to the public.

    Each seminar will consist of an hour-long lecture and a one hour discussion period focusing on different ways to leverage your web presence to maximize the return your business sees in terms of growth, sales, traffic and the conversion of visitors to customers. The seminars will cover topics such as: Website Optimization 101, Search Engine Optimization 101, Interpreting Website Statistics 101, and How To Improve Search Engine Performance.

    Small business owners, marketing staff, programmers, designers and entrepreneurs are encouraged to attend.
    Click Here for Seminar Schedule Dates and Times . . .